Head of User Acquisition (fully remote)

  • Remote
  • Remote job

Head of User Acquisition (fully remote)


SOFTGAMES is the leading developer of the most popular Instant Games that became global top grossing games on Facebook and are played by millions of people around the world every day. SOFTGAMES is a remote first company and the virtual home of 110 people from all over the world. We believe in proactive, independent teams with the freedom to take initiative, challenge the status quo, and with the mission to create fun, hyper social and everlasting Instant Games.

SOFTGAMES is looking for a passionate and motivated Head of User Acquisition to join our diverse and inclusive team - either fully remote or on-site in Berlin.

As a hands-on Head of User Acquisition you will manage, build and develop a highly motivated user acquisition team and report directly to the management team. By doing so, you will lead, shape and further scale our UA strategy and direction for our existing as well as upcoming instant & mobile games. Furthermore you will work closely with cross functional teams in Product, Analytics and Engineering to deliver the highest ROI possible.

Your role:

  • Become a part of the SOFTGAMES’ leadership team.
  • Own, lead & execute the user acquisition strategy across our current and future instant as well as mobile games.
  • Continuously challenge, experiment, test, and iterate on acquisition channels, optimization strategies and automation opportunities.
  • Support your team in planning, setting up, monitoring and analyzing mobile user acquisition campaigns.
  • Analyze and report performance KPIs by working closely with the BI team to provide data, forecasts and insights to different stakeholders.
  • Be responsible for your team's development of 4-6 direct reports, their career management as well as additional recruiting.

Your profile:

  • 5+ years expertise and knowledge of user acquisition and performance marketing strategies for mobile games across multiple platforms such as Facebook, Adjust, Google and Unity

  • Proven ability to effectively manage, optimize and further scale 6+ digit user acquisition budgets per month within a game development studio, while maximizing ROI

  • Great Communicator with proven ability to lead, manage and further develop a cross functional team

  • A balance of data-driven, analytical skills with demonstrated major volume & returns from creative development, creative testing and creative iteration

  • Hands-on mentality, highly motivated, fast, and well-organized work approach to overcome challenges and roadblocks

  • Marketing degree (Bachelors) or equivalent combination of education and experience.

  • Excellent written and verbal communication in English.

As a Plus: Experience working with Casual mobile games (ideally with Instant games).


SOFTGAMES offers a competitive package, including:

  • Remote first - We have a flexible working setup. Either fully remote wherever you are or on-site in our modern office in central Berlin - You decide.

  • Flexible working hours - Structure your working hours to your needs. No crunch, no overtime!

  • Generous vacation regulation no matter where you are!

  • Home office allowance - Working from home but something is missing? We offer a budget to make your home office as productive as possible.

  • Further Training - Everyone at SOFTGAMES is offered training opportunities to strengthen their skills or learn something new!

  • Studio - We’re a remote-first company but also offer a super modern office with state-of-the-art tech, based in the center of Berlin.

  • Equipment - Choose between a MacBook Pro or Lenovo Laptop.

  • Meal allowances - A monthly budget is additionally granted to be spent for your lunches.

  • Wellness Benefits - Access to Virtual Yoga, Meditation, and more to stay healthy!

  • Monthly extra grant for home office electricity + internet costs.

  • Swag - Enjoy our stylish Hoodies, Bags, Mugs, etc.

  • Christmas gifts - A tradition of unique and rewarding Christmas gifts.

  • Epic company parties - Regular company parties to celebrate, including Carnival, Summer Party, Oktoberfest and Christmas Party.

  • Retreat - Every year the entire company gets together to learn, share ideas, focus on the future, and celebrate our successes. Our events in general are epic but our off-side Retreat is one of a kind.

  • Team events - We have regular Casual Fridays, virtual Game Nights, Pub Quizzes, Team lunches and much more.


SOFTGAMES is the leading instant gaming company. We develop casual, truly social games that can be played instantly across all devices. Our hypersocial blockbuster game “Bubble Shooter Pro” became a global top grossing game on Facebook and is played by millions of people around the world every day. We partner closely with Facebook, Samsung and more to craft the next generation of instant games that billions of people can play together. SOFTGAMES is a remote first company and the home of 100 people from all over the world. We believe in proactive, independent teams with the freedom to take initiative, challenge the status quo, and with the mission to create fun and everlasting Instant Games.

At SOFTGAMES, we believe that different perspectives and background in our teams contribute to the quality of our work. We value diversity and therefore welcome all applications - regardless of gender, nationality, ethnic and social origin, religion / worldview, disability, age as well as sexual orientation and identity.

Have we caught your interest? Then we look forward to your detailed application together with your salary expectations and earliest possible start date.